aimed
"Aimed" is the past tense and past participle of the verb "aim." It has a couple of closely related meanings — one very physical (pointing something at a target) and one more abstract (directing effort or intention toward a goal). Both senses are very common in everyday English.
When something is aimed at a particular group of people, it means it was designed or intended specifically for them. For example, a children's book is aimed at young readers — it was made with them in mind.
marketing, media, education · Modern, widely used · figurative
The advertisement was aimed at young adults between 18 and 25.
This course is aimed at beginners who have no prior experience.